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SEO Best Practice: 5 SEO Audit “Must Haves”

An SEO audit helps identify issues that affect website visibility, performance, and rankings. A strong audit focuses on the most critical factors that impact search engine success.

1. Technical SEO Analysis

Check site speed, mobile friendliness, crawlability, indexing issues, broken links, and Core Web Vitals to ensure search engines can properly access your site.

2. On-Page SEO Review

Analyze title tags, meta descriptions, headings, internal linking, and keyword usage to ensure pages are optimized for relevance and search intent.

3. Content Quality Evaluation

Identify thin, duplicate, or outdated content. Ensure content is original, useful, and aligned with user intent.

4. Backlink Profile Assessment

Review backlink quality, anchor text, and toxic links. Focus on earning natural, authoritative links and removing harmful ones.

5. User Experience (UX) & Engagement Metrics

Evaluate bounce rate, page layout, navigation, and readability. A positive user experience supports higher rankings and conversions.


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